Accessibility Statement

Smart Marketing Agency is committed to making its website accessible to as many users as possible and to continuously improving the digital accessibility of its content.

This approach follows best practices in digital accessibility and is based on the Web Content Accessibility Guidelines (WCAG).

This accessibility statement applies to the current website.

Commitments and best practices

To ensure an accessible experience, we specifically aim to:

  • Use a clear page structure with properly hierarchical headings and semantic markup
  • Ensure sufficient color contrast
  • Provide text alternatives for all meaningful images
  • Support keyboard navigation and screen reader compatibility
  • Make content readable and understandable

Conformance status

The website is partially conformant with the Web Content Accessibility Guidelines (WCAG) 2.1 Level AA, based on current implementation.

Audit results

The accessibility audit was carried out through a self-assessment by the technical provider.
The evaluation covered a representative sample of pages, including:

The compliance level is based on applicable WCAG criteria for this sample.
> View compliance audit

Technologies used

  • HTML5  
  • CSS  
  • PHP

Testing environment

Accessibility checks were performed using the following tools and environments:

  • Browsers: Safari, Google Chrome  
  • Lighthouse auditing tool
  • Contrast finder
  • Experte.com – Accessibility evaluation tools
  • Screen reader testing (Apple VoiceOver)

Accessibility adjustment tool

The website may provide a tool allowing users to adjust display settings such as text size, contrast, link underlining, and keyboard navigation to improve readability.

This tool is intended as a usability enhancement and does not replace accessibility requirements, which are addressed directly in the website’s design in accordance with WCAG standards.

The access icon is typically visible at the bottom right corner of the screen. This tool is free of charge and does not collect any personal data.

Establishment of this statement

This statement was created on xxxx.   
It will be updated whenever significant changes are made to the website or after a new audit.

Feedback and contact

If you are unable to access any content or service, you may contact us to be directed to an accessible alternative: Contact us
We aim to respond as soon as possible.

Enforcement procedures

If you encounter an accessibility issue and are not satisfied with the response after contacting us, you may contact the relevant competent authority in Bulgaria or within the European Union.

Depending on the nature of the issue, this may include the national data protection authority or any other relevant administrative or judicial body.